If you are a certified personal trainer and looking for a way to make more cash, why not set up your own fitness bootcamp. There are several reasons why you should think about it including;
There is a fitness boot camp suitable for just about anyone who wants to tone up and lose weight. People can go to one that is open to all or if they prefer to mix with people in a similar situation to yourself they can do that too. Some women prefer to exercise with other women so would prefer a women only camp. If you are considering setting up your own fitness bootcamp business you can choose from a variety of styles. Some will prefer to offer a military style workout whereas others may prefer to work on a specific section of the market such as bridal workouts.
Before you start any business you should do some market research to see what the market wants from your product. In the old days this meant making phone calls or talking to lots of people. Now it is much easier. There are loads of ways to find out what is the best type of bootcamp to start. You can use the internet or go and find out what is available in your town already. You Tube offers an easy way to do market research. You can simply find the most popular videos in the categories covering fitness bootcamp and you will have plenty of ideas to choose from. There is no excuse for not doing your market research as you don’t even have to get off the couch to do it.
Don’t assume that people just go to a fitness bootcamp to lose weight. That is one reason but you need to get more specific than that. You need to find out why they suddenly want to lose weight – perhaps there is a wedding coming up or the holiday season etc. Or they could have just moved to the area and want to meet new people. If you are setting up a bootcamp aimed at older people why not visit a couple of residential facilities catering to these people and ask them what they want from a bootcamp.
Advertisers will tell you to use exciting phrases and catchy headlines on any of your promotional advertising but this won’t be very effective if you are aiming the message at the wrong clients.
The more specific your market research the more likely you are to sign up clients. You can them wow them with your skills so they come back for more and bring their friends with them. It is a lot easier to target a small niche than to take on the whole community who want to lose weight.
One way to help guarantee success in a new business venture is to model your business on one that currently works very well. You can do this in the fitness bootcamp market if you buy the Sure Victory Fitness Bootcamp package.
Read more here to find out exactly how it will help your new business venture.